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		Marketing management : text and cases / John A. Quelch, Robert J. Dolan and Thomas J. Kosnik. by Quelch, John A. Series: The Irwin series in marketingMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : Irwin McGraw-Hill, 1993Availability: Items available for loan: "Dimitris & Aliki Perrotis" Central Library (1)Class number: 658.8 Que. Place a reservation Add to folder (remove)
		Strategic marketing / David W. Cravens. by Cravens, David W [Author]. Series: The Irwin series in marketingEdition: 5th ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : Irwin McGraw-Hill, 1997Availability: Items available for loan: "Dimitris & Aliki Perrotis" Central Library (1)Class number: 658.802 Cra. Place a reservation Add to folder (remove)
		Marketing : creating value for customers / Gilbert A. Churchill, Jr., J. Paul Peter. by Churchill, Gilbert A \| Peter, J. Paul. Series: The Irwin series in marketingEdition: 2nd ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : Irwin/McGraw Hill, 1998Availability: Items available for loan: "Dimitris & Aliki Perrotis" Central Library (1)Class number: 658.8 Chu. Place a reservation Add to folder (remove)
		Cases in marketing management / Kenneth L. Bernhardt, Thomas C. Kinnear. by Bernhardt, Kenneth L, 1944- [Author] \| Kinnear, Thomas C, 1943- [Author]. Series: The Irwin series in marketingEdition: 7th ed.Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Chicago : Irwin McGraw - Hill, 1997Availability: Items available for loan: "Dimitris & Aliki Perrotis" Central Library (1)Class number: 658.9 Ber. Place a reservation Add to folder (remove)

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