Marketing management : text and cases / John A. Quelch, Robert J. Dolan and Thomas J. Kosnik.

By: Quelch, John AMaterial type: TextTextSeries: The Irwin series in marketingPublication details: Boston : Irwin McGraw-Hill, 1993. Description: xiii, 848 p. : ill. ; 25 cmSubject(s): Dolan, Robert J | Kosnik, Thomas J | Marketing -- Management | Marketing -- Management -- Case studiesDDC classification: 658.8
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Book Non Fiction Book Non Fiction "Dimitris & Aliki Perrotis" Central Library

Κεντρική Βιβλιοθήκη της Αμερικανικής Γεωργικής Σχολής και του Κολεγίου Περρωτής.

"Dimitris & Aliki Perrotis" Central Library

Κεντρική Βιβλιοθήκη της Αμερικανικής Γεωργικής Σχολής και του Κολεγίου Περρωτής.

Book Non Fiction 658.8 Que (Browse shelf(Opens below)) Available 13000049
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