Cases in marketing management / (Record no. 10858)
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000 -LEADER | |
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fixed length control field | 00919cam a2200277 a 4500 |
001 - CONTROL NUMBER | |
control field | 3068 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | DAPL |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20210401062601.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 961016s1997 iluab b 000 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0256204640 |
040 ## - CATALOGING SOURCE | |
Transcribing agency | DAPL |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | eng |
050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415.13 |
Item number | .B448 1997. |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.9 |
Edition number | 21 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Bernhardt, Kenneth L., |
Dates associated with a name | 1944- |
Relator code | Author |
9 (RLIN) | 1961 |
245 10 - TITLE STATEMENT | |
Title | Cases in marketing management / |
Statement of responsibility, etc. | Kenneth L. Bernhardt, Thomas C. Kinnear. |
250 ## - EDITION STATEMENT | |
Edition statement | 7th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | Chicago : |
Name of publisher, distributor, etc. | Irwin McGraw - Hill, |
Date of publication, distribution, etc. | 1997. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xiv, 665 p. : |
Other physical details | ill., maps ; |
Dimensions | 25 cm. |
440 #4 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
9 (RLIN) | 20367 |
Title | The Irwin series in marketing |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes bibliographical references. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
9 (RLIN) | 15226 |
Topical term or geographic name as entry element | Marketing |
General subdivision | Management |
-- | Case studies |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
9 (RLIN) | 15223 |
Topical term or geographic name as entry element | Marketing |
General subdivision | Decision making |
-- | Case studies |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Kinnear, Thomas C., |
Dates associated with a name | 1943- |
Relator code | Author |
9 (RLIN) | 4643 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Book Non Fiction |
Classification part | 658.9 |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
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Dewey Decimal Classification | Book Non Fiction | "Dimitris & Aliki Perrotis" Central Library | "Dimitris & Aliki Perrotis" Central Library | 09/02/2016 | 658.9 Ber | 13000033 | 09/02/2016 | 09/02/2016 | Book Non Fiction |